Giving a forgotten icon

a colourful comeback.

Client: Pisang Ambon Agency: Lemon Scented Tea Creative Director: Jan Bosch & Tim den Dam Creative: Felix Leenders Design: Edy palma, Elsa Veldhuijsen & Felix Leenders Client Team: Juliette Menne, Nathan van der Haegen, Willem van Eeghen & Marlous van der Zalm Director: Bruno Rozet & Raoel Hulst Production: Framez Productions (Producer: Pearl Minaj) DOP: Michel Blom VFX: Acid Soup (Jonas Stadter & Edgar Koop) Photography: Jilbert Ebrahimi Sound Design: Jason De Graw Music: Nayim Mracha.

Insight: In a world where everyone seems to make the same choices, standing out has become increasingly rare. From what we wear to what we drink, it's easy to follow the crowd. But people are naturally drawn to those who dare to choose differently.

Strategy: We positioned Pisang Ambon as the drink for The One and Only's. Not just people who choose a different liqueur, but people who embrace a colourful, original way of life and aren't afraid to stand out from the crowd.

Idea: Combining nostalgic Windows screensavers with a playful cut-and-paste style, we created a vibrant universe that reflected the bold, unexpected spirit of The One and Only's. This distinctive new visual identity came to life across a surreal 3D commercial and a series of colourful cocktail explainers.